Free Tools
Free unit-economics tools for operators
No account, no tracking pixels, no upsell walls — just deterministic math that runs in your browser. Pick a tool below, or jump to a benchmark preset for your niche.
01
Free / No Auth
Break-Even ROAS Calculator
Calculate exact CAC limits and product contribution margins.
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02
Free / No Auth
UTM Builder & Inspector
Sanitize URLs with native ad macros and test HTTP status.
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03
Free / No Auth
CAC/LTV & Payback Estimator
Simulate monthly payback curves and cumulative cash valleys.
Open tool →Break-even ROAS by industry
Each preset is pre-loaded with real benchmark economics — start from a defensible number, then edit any field.
Apparel Dropshipping
break-even-roas/apparel-dropshipping
1.98x
B2B SaaS
break-even-roas/b2b-saas
1.12x
Supplement Brands
break-even-roas/supplement-brands
1.60x
Print on Demand
break-even-roas/print-on-demand
2.65x
Digital Courses
break-even-roas/digital-courses
1.05x
Local Services
break-even-roas/local-services
1.74x
Beauty and Cosmetics
break-even-roas/beauty-cosmetics
1.66x
High Ticket Coaching
break-even-roas/high-ticket-coaching
1.30x
Luxury Goods
break-even-roas/luxury-goods
1.68x
Home Decor Ecommerce
break-even-roas/home-decor-ecommerce
2.12x
Pet Supplies
break-even-roas/pet-supplies
2.12x
Subscription Box
break-even-roas/subscription-box
2.50x
Fitness Gear
break-even-roas/fitness-gear
2.10x
Infoproducts
break-even-roas/infoproducts
1.04x
Mobile Apps
break-even-roas/mobile-apps
1.54x
Jewelry and Accessories
break-even-roas/jewelry-accessories
1.53x
Electronics and Gadgets
break-even-roas/electronics-gadgets
2.67x
Craft Beer and Beverages
break-even-roas/craft-beer-beverages
2.83x
B2B Lead Generation
break-even-roas/b2b-lead-generation
1.61x
Real Estate Agencies
break-even-roas/real-estate-agencies
1.75x
CAC payback by business model
Each preset is pre-loaded with real benchmark economics — start from a defensible number, then edit any field.
B2B SaaS (Enterprise)
cac-payback/b2b-saas-enterprise
12.0 mo
SaaS (Product-Led / Freemium)
cac-payback/saas-plg-freemium
10.0 mo
Marketing Agencies
cac-payback/marketing-agencies
2.6 mo
Ecommerce Subscription Boxes
cac-payback/ecommerce-subscription
2.8 mo
Mobile Apps (Freemium)
cac-payback/mobile-app-freemium
6.4 mo
Fintech and Neobanks
cac-payback/fintech-neobanks
12.6 mo
Marketplace Platforms
cac-payback/marketplace-platforms
8.7 mo
B2B Consulting Firms
cac-payback/b2b-consulting
2.0 mo
Online Fitness Memberships
cac-payback/online-fitness-membership
3.9 mo
Med Spas and Aesthetic Clinics
cac-payback/medspa-clinics
2.0 mo
EdTech Platforms
cac-payback/edtech-platforms
8.9 mo
PropTech and Real Estate Software
cac-payback/proptech-real-estate
10.6 mo
DTC Beverage Brands
cac-payback/dtc-beverage-brands
1.8 mo
LegalTech SaaS
cac-payback/legaltech-saas
14.3 mo
Dental and Medical Practices
cac-payback/dental-medical-practices
3.9 mo
Vertical SaaS (Niche Industries)
cac-payback/vertical-saas-niche
12.8 mo
Logistics and 3PL Services
cac-payback/logistics-3pl-services
4.2 mo
InsurTech Platforms
cac-payback/insurtech-platforms
15.6 mo
HR and Recruitment SaaS
cac-payback/hr-recruitment-saas
13.5 mo
Membership Communities
cac-payback/membership-communities
3.6 mo